As I begin as Associate Dean for Undergraduate Studies at the College of the Liberal Arts at Penn State, I have been thinking about how to articulate the power of social media to those who are unfamiliar with it.
To this end, I created the Prezi presentation below for our development office. My hope is that by focusing on a single event, the celebration of our centennial anniversary, I can illustrate how social media technology can engage a wider audience and cultivate a community that extends well beyond the historical event itself.
The screencast of a Prezi presentation that illustrates the power of social media to build community around the celebration of the centennial anniversary of the College of the Liberal Arts at The Pennsylvania State University.
How do the principles of social media apply to development?
- Engagement = Stewardship
- Draw alums in by amplifying what they do
- Flexibility of the media:
- Diversity of communication: video, voice, writing, images
- Access fully customizable
Teaching with Technology